SEO Specialist
Description
Audit & Strategy Development
- Conduct comprehensive audits across SEO, GEO, and AEO dimensions (technical, on-page, off-page, and AI visibility).
- Develop and implement data-driven strategies to increase clients’ visibility in both organic and generative search results.
- Identify and act on opportunities to improve brand citations, entity structure, and AI retrievability.
Execution & Optimization
- Implement cutting-edge SEO and GEO techniques, including structured data, knowledge graph optimization, entity linking, and conversational search intent modeling.
- Optimize for AI-generated answers and AI Overviews, tracking performance and visibility metrics.
- Use and test new AI/SEO tools and automation workflows to streamline optimization, analysis, and reporting.
Collaboration & Leadership
- Work closely with internal teams to ensure seamless execution of campaigns and experiments.
- Take ownership and proactively identify gaps and lead initiatives to fix or improve them.
- Stay up to date on AI, search trends, and emerging technologies, sharing insights that benefit both clients and internal processes.
Skills
AI
Want AI to find more roles like this?
Upload your CV once. Get matched to relevant assignments automatically.