Growth Officer

Responsibilities What you’ll do: Develop and execute data-driven growth strategies to accelerate user and revenue growth Own the full growth funnel: acquisition, activation, retention, referral, and monetization Design, run, and analyze growth experiments (A/B tests, funnels, landing pages, pricing, onboarding) Identify and scale high-performing acquisition channels (paid, organic, partnerships, SEO, content, lifecycle, etc.) Collaborate with product and engineering teams to drive product-led growth initiatives Analyze user behavior and performance metrics to uncover insights and opportunities Build dashboards and reports to track KPIs and communicate results to stakeholders Optimize onboarding and lifecycle journeys to improve conversion and retention Stay up to date with growth trends, tools, and best practices Shape product strategy and vision together with product managers Contribute to and evolve design systems, UI patterns, and motion guidelines Requirements What We’re Looking For: Interested candidates should possess an HND / Bachelor's Degree. Proven experience in growth, performance marketing, product growth, or a similar role—preferably in a startup environment Strong analytical mindset with experience using data to inform decisions Hands-on experience with growth tools (e.g., Google Analytics, Mixpanel, Amplitude, HubSpot, GA4, Segment, or similar) Experience running experiments and A/B tests end-to-end Solid understanding of digital marketing channels and growth levers Ability to prioritize quickly and execute with limited resources Strong communication skills and ability to collaborate cross-functionally Entrepreneurial mindset with a bias toward action Nice to Have: Experience scaling early-stage startups Background in product management or performance marketing Experience with CRM, lifecycle marketing, or marketing automation tools Experience in fintech and finance