Boost My App Downloads
Description
Budget: $8 - $15/hr
My new mobile app has just hit both the App Store and Google Play, and I want a focused campaign that turns visibility into real installs. The single metric that matters most right now is download volume, so every tactic should ultimately ladder up to that goal.
To get there I need a hands-on marketer who can plan and run:
• Social media marketing across Facebook, Instagram, TikTok or similar • Search engine marketing with Google Ads and Apple Search Ads • Meta ads (Facebook and Instagram placements set up through Ads Manager)
Influencer work is not ruled out, but it is secondary to the channels above.
You will own the full funnel: keyword and audience research, creative briefs, campaign builds, daily optimisation and in-platform reporting. I will provide access to App Store Connect, Google Play Console and analytics dashboards so you can keep a tight feedback loop on cost per install and retention.
There is room for growth in this role as downloads lead to subscriptions and our budget increases
Skills
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