LinkedIn Ads Lead Gen Specialist

Budget: $30 - $250

I run a CRM campaign execution agency and want to turn LinkedIn into a predictable source of enterprise-level leads. My top priority is lead generation, not simple brand awareness or clicks, so every tactic you suggest should be measured against booked sales calls with decision-makers at large organisations.

The audience is clearly defined: enterprise clients who either need a new CRM or are struggling to make the most of the one they already pay for. I’m still undecided on which creative angle will resonate best—case studies, promotional offers or client testimonials are all on the table—so I’ll rely on your expertise to test and refine the messaging.

Here’s what I need from you:

• A data-backed strategy that maps out campaign objectives, targeting parameters, and an ad-set architecture built for scale • Ad copy, creative briefs, and suggestions on which of the proposed content types to deploy first (plus a rollout plan for A/B testing the others) • Full campaign build inside LinkedIn Campaign Manager, including conversion tracking and lead-gen forms synced to our CRM • Ongoing optimisation and weekly performance reports highlighting cost per qualified lead, conversion rates, and next-step recommendations

If you’ve previously driven enterprise leads on LinkedIn—especially for B2B SaaS or tech services—your insight will be invaluable. Let me know about similar wins, the tools you prefer (Campaign Manager, HubSpot, Zapier, etc.), and how quickly you can have a pilot campaign live.