11 - 50 employees

Founded 2018

Health • Education • Entertainment

Ruby Labs is a company that creates cutting-edge consumer products designed to innovate across health, education, and entertainment sectors. With a commitment to enhancing lives and making a positive impact, Ruby Labs is at the forefront of technological progress. Their diverse portfolio reflects their dedication to innovation in vital sectors of society, specifically health and wellness, pharmaceuticals, education, and entertainment. Ruby Labs has a self-funded model that empowers them to pursue ambitious ideas independently. The company boasts over 100 million annual users and has a track record of sustained growth over 6 years, delivering products that are adopted by millions.

Senior Growth Product Manager

🔥 10 hours ago

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11 - 50 employees

Founded 2018

Health • Education • Entertainment

📋 Description

• Funnel Optimization: Define and implement hypotheses to improve the conversion rate (CR) to purchase and lifetime value (LTV) within the web funnel. • Data-Driven Strategy: Dive deep into data on the competitive environment and user behavior to propose strategies that drive customer acquisition efficiency and improve CPA. • Testing Roadmap: Run a robust testing roadmap, driving continuous improvement in the web funnel. You will ensure that strict quarterly KPIs are met and exceeded. • Cross-Functional Collaboration: Collaborate closely with designers, developers, and other key stakeholders to seamlessly execute optimization strategies, from product requirement documents to execution. • Agile Ceremonies: Assist Engineering team in leading agile software development ceremonies, including daily standups, grooming, planning, and retrospectives. • Ownership of Results: Lead the entire growth process, taking full responsibility for results, from hypothesis creation to final implementation and evaluation. • UA Collaboration: Work hand-in-hand with the User Acquisition (UA) team to build and optimize the full flow, ensuring that every step, from the first user interaction through registration and payment, is optimized for growth. • User Pain Points: Deeply understand user pain points and behaviors, leveraging this understanding to determine the most effective strategies for selling our product.

🎯 Requirements

• Proven experience with web funnel optimization in a B2C environment. • 4+ years of growth product management experience, specializing in B2C subscription models. • Ability to define, run, and analyze A/B tests specifically for web-based funnels. • Experience leading growth initiatives with a focus on improving CR, LTV, and other performance metrics. • Strong collaboration skills to work effectively with cross-functional teams including designers, develope