11 - 50 employees

Growe Talents is a recruitment agency specializing in the iGaming sector, focused on matching ambitious professionals with roles that drive both personal career growth and business performance. Born from the expert recruitment team at Growe, the company connects talent with opportunities across functions such as software development, CRM, marketing, content, and risk, and emphasizes meaningful matches based on skills, values, and growth potential. Growe Talents also promotes global opportunities, performance-driven rewards, and benefits aimed at supporting candidates and clients in a fast-paced, innovative industry.

Gamification Manager

🔥 1 hour ago

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11 - 50 employees

📋 Description

• Own the execution of gamification strategies to drive player activation, retention, and reactivation; • Design, launch, and optimise gamification campaigns, including tournaments, missions, and quests; • Define and apply player segmentation to deliver targeted and personalised gamification experiences; • Manage and maintain gamification content within the back office, ensuring accuracy, consistency, and quality; • Ensure all gamification content aligns with the overall promotional and brand strategy; • Own the gamification calendar, plan initiatives, prioritise effectively, and ensure timely execution; • Continuously test and validate all setups to ensure a flawless player experience and correct campaign functionality; • Collaborate cross-functionally with Product, Marketing, CRM, Design, Content, and Analytics teams to deliver impactful campaigns.

🎯 Requirements

• 1.5+ years of experience in CRM, Retention, or Gamification roles within iGaming; • Hands-on experience with gamification mechanics, such as bonuses, quests, missions, tournaments, and level systems; • Experience working with gamification platforms, such as Smartico or similar tools; • Strong understanding of player behaviour, motivation drivers, and engagement mechanics; • Strong analytical mindset and ability to evaluate performance and optimise campaigns based on data; • Experience working with cross-functional teams, including Product, Design, Data, and Content; • High attention to detail and ability to manage multiple campaigns simultaneously; • Upper-Intermediate English, both spoken and written.

🏖️ Benefits