Brand Manager for premium womenswear fashion bran

Role: Brand Manager

• Fashion E-commerce

We are looking for a highly proactive and hands-on Brand Manager to support the day-to-day running and growth of a fashion e-commerce brand.

This is an execution-focused role suited to someone who is organised, creative, and comfortable managing multiple areas including content, customer experience, website updates, and influencer outreach.

Key Responsibilities:

1. Social Media (Instagram & TikTok)

• Plan, create, and post daily content across Instagram and TikTok
• Execute a minimum of 2 posts per day
• Monitor engagement and respond to comments and DMs
• Stay on top of trends and adapt them for the brand

1. Website Management

• Update and manage the Shopify website (products, descriptions, pricing, inventory)
• Ensure the website is visually aligned and conversion-focused
• Monitor product performance and flag issues

1. Email & Email Marketing

• Manage incoming customer emails and enquiries
• Create and send email campaigns (product drops, promotions, updates)
• Maintain and organise email lists

1. Customer Service

• Handle customer enquiries across email, social media, and website chat
• Manage returns, exchanges, and order-related issues
• Deliver a high-quality and responsive customer experience

1. Influencer Outreach & PR Gifting

• Identify and reach out to influencers and creators
• Coordinate gifting and track performance
• Build and maintain relationships with creators

Requirements:

• Experience managing Instagram and/or TikTok accounts
• Comfortable creating content (filming and editing on phone)
• Experience with Shopify or similar platforms
• Strong written communication skills
• Highly organised and detail-oriented
• Proactive and able to work independently

Nice to Have:

• Experience in fashion, beauty, or e-commerce
• Familiarity with email marketing platforms (e.g. Klaviyo, Mailchimp)
• Experience with influencer marketing or PR gifting

What We’re Looking For:

• Someone who executes quickly and consistently
• Creative, but also organised and reliable
• Comfortable wearing multiple hats
• Takes ownership and gets things done without being asked

Targets (First 30 Days):

• Consistent daily posting (minimum 2 posts/day)
• Improved response time to customer enquiries
• Active influencer outreach pipeline
• Regular website updates and email campaigns

Budget: USD 400 (Fixed Price)

Proposals: 12 freelancers have applied