TraffbrazaEurope

Middle Content Writer (Igaming)

Description

We are looking for a Content Writer / Retention Manager (Middle) to join our growing team. In this role, you will work closely with our Retention Manager, supporting day-to-day operations and taking an active part in shaping how we communicate with our players. You will be responsible for developing and executing effective multi-channel retention campaigns, building complex customer journeys, and maximizing player engagement. Вимоги Experience in copywriting or content marketing; Strong command of English — sufficient to independently produce high-quality, professional texts; Proficiency with AI tools (for research, drafting, and content optimization) and a solid understanding of current AI trends; Ability to write engaging, persuasive, and audience-specific content; Strong editing and proofreading skills — ensuring accuracy, clarity, and brand alignment; Creative thinking — a talent for generating fresh ideas that capture attention and drive engagement. Обов’язки Development and implementation of retention strategy; Writing compelling texts for retention campaigns and user communications; Adapting writing style and tone to fit different brands, audiences, and platforms; Planning and launching CRM campaigns (push notifications, in-app messaging); Reviewing and rewriting content to improve clarity, relevance, and effectiveness. Буде плюсом Знання таких платформ як One Signal, Firebase.

Skills

FirebaseAI

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