Performance Marketing Manager

We are looking for a Performance Marketing Manager who will be responsible for growth through: Meta (Facebook / Instagram), TikTok, Google Ads. The main goal is to build and optimize funnel systems that bring in active users to the product.

Responsibilities:

1. Managing advertising platforms Launch, manage, and scale campaigns in: Meta, TikTok, Google Ads Manage budgets and optimize for ROAS / CPA / ROMI Create and test hypotheses (creatives, audiences, offers) Build dynamic and event-based remarketing campaigns (from website visitors to active users)
2. Analytics and optimization Track and analyze conversion rates across all funnel stages Optimize CPA Work with attribution tools (e.g. AppsFlyer)
3. Product and CRM integration Set up and maintain accurate tracking (pixels, SDKs) Work closely with product and CRM teams to improve conversion rates
4. Using AI tools Generate and test creatives Analyze audiences Automate reporting Find ways to speed up testing and campaign optimization

Requirements: 2–3+ years of experience in performance marketing Hands-on experience with Meta, TikTok, Google Good understanding of mobile analytics and attribution (app marketing) Ability to work with hypotheses and A/B testing Experience using AI tools to improve performance marketing

Nice to have: Experience in fintech / neobank Experience scaling budgets Experience working with international markets (EEA, LATAM, SEA) Understanding of CRM and retention mechanics

What We Offer: Full-time, fully remote work with no location restriction Flexible working hours to suit your schedule. 18 days of paid annual leave. 8 additional paid days off for National Holidays. Paid sick leave for your well-being.

About Simple.app Simple is a fast-growing technology company with a clear mission: to revolutionize how people interact with the financial market. Our dedicated team believes that financial opportunities should be accessible to everyone. Operating in over 20 countries worldwide, we are on a mission to create innovative fintech products for both new and experienced traders and investors. If you're passionate about making a difference and want to be part of an exciting journey, we want you on our team.