UAC Media Buyer

Responsibilities:

• Launch, manage, and scale Google UAC campaigns for gambling/betting offers • Perform market & competitor research (apps, creatives, GEOs, funnels) • Select and validate GEOs, offers, and KPIs • Work with black-hat / grey-hat app setups (WebView, cloaked flows, funnels) • Define and test creative angles & USPs • Analyze performance metrics: CPI, CPA, ROAS, retention • Collaborate with designers, developers, and tracking specialists • Prepare reports and insights for scaling decisions

Requirements:

• Proven experience with Google UAC (mandatory) • Experience in gambling / betting / casino vertical • Strong understanding of black-hat traffic methods • Ability to work with WebView / PWA / wrapper apps • Solid knowledge of KPIs, funnels, and attribution • Ability to independently manage campaigns end-to-end • Data-driven mindset and strong analytical skills Analytical and performance-driven Adaptable to fast-paced environments Proactive problem-solver Effective cross-team communicator Ability to test hypotheses quickly and iterate fast

Will be a plus:

Experience in complex verticals (gambling/Forex/Nutra/Dating)