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TalentBet ClientMarketingFull-TimeMalta

Content Manager - USA Market

Description

Content Manager - USA Market

Responsibilities

  • Managing and developing websites about US Casino industry.
  • Write/generate high-quality, compelling content for various channels that resonates with our target audience and drives engagement.
  • Edit content on our CMS to create UX-optimized pages and articles.
  • Collaborate with the SEO team to optimize content for search, incorporating relevant keywords and following SEO best practices.
  • Ensure all content aligns with the overall content strategy and company objectives.
  • Participate in keyword research and other SEO initiatives to inform content creation.
  • Regularly check and update content to ensure it remains relevant and accurate.

Requirements:

  • Minimum of 2 years of experience as a Content Writer, ideally within the marketing or online casino industry.
  • Exceptional writing skills in English, with the ability to produce clear, engaging, and informative content.
  • Good German language skills are an advantage.
  • Good knowledge of US sports such as American football, basketball & Ice hockey.
  • A good understanding of SEO and content optimization techniques.
  • Experience working with Content Management Systems (CMS), such as WordPress, is a plus.
  • Ability to meet deadlines and manage multiple projects simultaneously, demonstrating strong organizational skills and a keen attention to detail.
  • Good knowledge in the US sports betting sector is an advantage.
  • Good knowledge of AI tools and SEO tools is an advantage.