Retention Marketing Specialist
Description
Responsibilities:
- Execute own our organic content calendar from layout to final send
- Coordinate messaging across email, SMS, and direct mail to keep customers engaged
- Build, design, and send multiple email campaigns per week in Klaviyo
- Own email design from Test subject lines, segmentation, and creative to improve key metrics
- Refresh and optimize lifecycle flows including Welcome, Browse, Cart, Checkout, Post Purchase, and Membership inside Klaviyo and Postscript
- Create short form SMS copy in Postscript that matches our brand voice
- Plan and launch direct mail campaigns in PostPilot
- Opportunities to also manage social media calendar (instagram)
- Improve returning customer revenue through thoughtful touchpoints
- Bring fresh ideas that strengthen customer loyalty and deepen retention
Tools you’ll use:
- Klaviyo for campaigns, flows, segmentation, testing, and reporting
- Postscript for SMS campaigns and automations
- PostPilot for direct mail execution
- Canva for email design and layout (using editable templates)
- Notion for project coordination
- Google Workspace for communication, planning, and documentation
- Shopify for customer data and basic performance checks
- Triple Whale or similar analytics tools for reviewing retention and revenue impact
- Social media (Instagram, TikTok, YouTube)
EXPERIENCE AND SKILLS REQUIRED:
- At least 2 years of strong Email Marketing experience (required)
- Klaviyo experience is a huge plus
- Prior experience at an agency or ecommerce brand working directly on lifecycle or retention marketing (required)
- Past email design experience with examples or a portfolio
- Comfort writing simple, warm, customer-centered copy
- Curiosity, kindness, and a calm approach to problem solving
- Ability to work independently and communicate clearly
- Bonus points for experience with Postscript or PostPilot, but not required
TECH REQUIREMENTS:
- Computer - at least i7 or equivalent with 16 GB RAM
- Internet Speed - At least 100 MBPS Download speed
Bonuses for the Team Member
- Internet Allowance
- Power Generator
- HMO ($100/quarter)
Job Type: Full-time role with reduced hours during summer months (20-30 hours per week May 15th - July 15th)
Schedule: 12am-9am M-F Pacific Standard Time // 3pm - 12am M-F PHT
Salary Range: PHP 85,000- PHP 115,000 monthly, depending on experience
Skills
NotionPHP
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