SVP, Sports Marketing
Description
SVP, Sports Marketing
🔥 6 hours ago
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B2B • Media • Marketing
NVE Experience Agency is a creative marketing agency that specializes in helping brands create deeper and more meaningful connections with their customers by crafting transformative brand experiences. With a diverse team of cross-disciplinary experts, NVE positions its clients at the center of culture, amplifying their truth and authenticating their values. Since 2005, the agency has produced experiential marketing initiatives for high-profile clients such as Disney+, Diageo, Paramount Pictures, and Netflix. Their services include marketing strategy, experiential event production, content creation, and communications. NVE is committed to fostering a community that thrives on diversity, innovation, and the belief that fresh ideas can originate from anyone within their organization.
📋 Description
• Build and lead NVE’s sports experiential marketing division as a key vertical within the agency. • Oversee two adjacent consumer-facing verticals that intersect within the sports marketing space and other industries, including music, CPG, and retail. • Define and drive the sports go-to-market strategy, client offering, and long-term growth roadmap. • Oversee revenue performance for the division; set and deliver against revenue and margin targets. • Work with Finance to effectively forecast and track revenue performance. • Partner closely with the executive leadership team on agency positioning, strategic priorities, and resource planning. • Act as NVE’s industry expert and business lead in sports marketing, providing best-in-class knowledge across a variety of sports categories, programs, and campaigns. • Act as executive lead and trusted counselor to senior clients, offering perspective and solutions that shape their sports marketing and experiential strategies. • Own senior-level relationships with brand marketers, league/talent partners, and sponsorship stakeholders. • Oversee development of integrated experiential campaigns that blend strategy, creative, content, technology, talent, and live experience. • Guide clients through the full arc of a campaign — from ideation and storytelling to execution and measurement — always anchoring recommendations in brand goals and audience relevance. • Provides high-level supervision across all active business, working closely with Group Account Directors and Senior Account Directors to grow, build, and maintain overall client health, including oversight of the Sports Vertical and two additional consumer-facing verticals. As the second line of senior counsel, this candidate should be able to troubleshoot client issues and turbulent projects before escalating to executive leadership. • Elevate and expand existing client relationships by identifying opportunities for growth and cross-agency collaboration. • Represent the client’s voice within NVE and the agency’s point of view to the client — ensuring alignment, transparency, and partnership at the highest level. • Lead and mentor a high-performing cross-functional team spanning client services, strategy, creative, and production. • Serve as a coach and culture carrier within the agency — developing talent, fostering collaboration, and ensuring teams are equipped to deliver strategic, high-impact work. • Guide teams on client strategy, campaign development, creative briefings, and experiential best practices. • Set the standard for excellence in client service, storytelling, and execution. • Collaborate with internal departments (Creative, Production, Strategy, Accounts) to ensure programs are built with creativity, clarity, and operational precision. • Operate as a center of excellence for Sports Marketing, mentoring and training cross-functional talent. • Supervise and monitor assigned account team’s day-to-day activities internal/external weekly updates on project development and management, client meeting preparation, etc. • Oversee the implementation of all necessary internal and external processes to ensure proper internal/external information and communication flow, adjusting and creating new processes as needed. • Consistently motivate internal teams and actively promote innovation, new thinking, and advancement of skills. • Develop weekly and monthly reporting mechanisms for tracking growth progress of assigned teams and