Lead Product Marketing Manager

We are partnering with a leading entertainment organisation seeking an experienced Lead Product Marketing Manager to drive the end-to-end lifecycle of new products, offers, promotions, and pricing initiatives across a large consumer portfolio.

This role requires a strong blend of product marketing expertise, cross-functional leadership, technical understanding, and project execution within a fast-moving, Agile environment.

Key Responsibilities****Product & Offer Strategy

• Lead the development and implementation of consumer product offers, promotions, and pricing changes across a diverse portfolio.
• Own the full lifecycle of product marketing initiatives, delivering 4-6 major projects per quarter.
• Define, validate, and manage a broad set of offer variables for new marketing initiatives.
• Conduct ongoing product surveillance to ensure performance aligns with financial goals.

Cross-Functional Leadership

• Act as the central point of coordination, securing requirements alignment across Strategy, IT, Engineering, Sales Operations, Legal, and Customer Care teams.
• Break down complex business needs into clear technical requirements, ensuring technical teams fully understand scope and intent.
• Drive cross-functional teams from requirements gathering and implementation through to launch and lifecycle management.
• Serve as a subject matter expert for internal partners, consulting with marketing, sales, and operational teams to shape solutions that meet strategic goals.

Execution & Delivery

• Write, review, and refine product features and capabilities through their entire lifecycle.
• Work with design teams on UX/UI concepts and partner with engineering/technology teams on technical solutions.
• Support go-to-market (GTM) execution, ensuring successful launch readiness across channels.
• Develop and maintain core project documentation including implementation plans, schedules, risk assessments, issue logs, and status reports.
• Provide weekly leadership-level updates on project status, risks, and next steps.

Agile Collaboration

• Actively participate in quarterly PI Planning sessions, contributing insights on prioritisation, dependencies, and strategic direction.
• Support continuous risk analysis and recommend alternative solutions when needed.

Stakeholder Engagement

• Act as a daily liaison between business stakeholders and technical teams.
• Build and maintain strong relationships across internal and external partners.
• Collaborate with marketing and sales operations to enable channels and support service delivery.

Experience & Skills Required

• Experience working within Agile environments.
• Experience in th entertainment or streaming industry.
• Proven track record delivering complex product or marketing initiatives across multiple business units (e.g., IT, Sales Operations, Marketing Strategy).
• Experience with consumer subscription-based products, digital services, or telecom/entertainment offerings is highly desirable.
• Ability to translate business needs into detailed technical requirements.
• Demonstrated capability managing multiple cross-functional projects concurrently.
• Strong communication and stakeholder management skills, including the ability to influence at senior levels.
• Familiarity with consumer billing, ordering, customer platforms, CRM tools, or fulfilment systems is beneficial (experience with complex ordering/rating environments is a plus).
• Deep understanding of consumer product packaging, pricing, and promotional frameworks is highly advantageous.