Marketing Analytics & Growth Manager

Marketing Analytics & Growth Manager Servers.com Place of work Remote work Contract type full-time, trade licence Wage (gross) 2 500 EUR/month Information about the position Job description, responsibilities and duties About the Role Liquid Web is hiring a Marketing Analytics & Growth Manager to power our volumetric, subscription-driven growth engine. This isn't a "back-office" reporting job—it is a high-velocity, hands-on role for a data-driven optimizer. You will own the measurement systems connecting marketing spend to conversion, retention, and LTV, with a critical emphasis on Liquid Web’s core buyers. You are an embedded growth partner working alongside our Channel Managers and Q Team (Sales) to discover new opportunities for optimization. If you love rolling up your sleeves to move from messy data to a tactical playbook that drives MRR, this is your role. What You’ll Do Channel Optimization & Performance Hunting: Partner daily with Channel Managers (Paid, SEO, Email) to find the "win." You don’t just report spend; you identify which campaigns are driving high-LTV customers and which are just driving "noise." Q-Team & Sales Velocity: Become the analytical engine for our Q-Team. You’ll analyze lead-to-close velocity, identify where high-value leads are dropping off, and build the feedback loop that tells Marketing exactly which leads the Q-Team actually wants. Subscription Economics & LTV Modeling: Build and operationalize the models that track the "Liquid Web Journey"—from a $50 VPS signup to a $2,000 Dedicated Cluster. You’ll develop payback and CAC views to ensure every dollar spent is a smart one. Expansion Strategy (Upsell & Cross-sell): Use data to find the "Upgrade Triggers." You’ll model the pathways for account expansion and identify the best moments to prompt a customer to move from VPS to Dedicated or add on security and backup services. Attribution & "Readout" Authority: Own the measurement for A/B tests and funnel experiments. You’re the one who calls the "win" or "loss," providing the statistical confidence that allows the team to move fast and double down on what works. Power BI Reporting & Governance: Own the Liquid Web Marketing reporting suite. You turn complex data into executive-ready "stories" and maintain the semantic models that serve as the single source of truth for the department. What Success Looks Like (6–12 Months) The Growth Map: Channel Managers have a clear, automated view of LTV:CAC and payback by channel and product. Q-Team Efficiency: Lead-to-close conversion rates have improved because you’ve identified and removed friction in the sales funnel. Expansion Visibility: Upsell and cross-sell velocity are visible and actionable for both Marketing and Sales. Required Qualifications Experience: 3–5+ years in Marketing Analytics, Data Science, or Growth—ideally in a subscription-based (SaaS/Hosting) environment. Optimization Mindset: You don't just "do data"; you look for timents because your "Readouts" provide imm