CRM Manager
Description
Are you an innovative, customer-focused PRO? At Mojam, we’re looking for aCRM Marketing Managerwho’s ready to shake things up and revolutionize how we connect with our players! If you’re passionate about creating personalized customer journeys and driving retention, we want you on our team. Help us elevate our CRM strategies and build stronger relationships with our community.
Manage and optimize the CRM platform to enhance customer engagement, segmentation, and personalization
Develop and implement a comprehensive CRM strategy, including email, web push, and on-site communications, to increase customer retention and engagement
Design and execute customer segmentation strategies to ensure relevant and targeted messaging to different customer segments
Utilize A/B testing to continuously improve CRM activities effectiveness
Monitor, analyze, and report on the performance of CRM initiatives, making data-driven recommendations for optimization and improvement
Collaborate with the Marketing, Product, and Analytics teams to align CRM activities with overall company goals and strategies
Stay up to date with the latest industry trends, best practices, and emerging technologies related to customer retention and CRM
2+ years of experience in CRM/ Retention/Email Marketing
Proficient in using CRM platforms and marketing automation tools
Detailed expertise in email, web push, and on-site communication retention strategies
Analytical and data-driven, with the ability to interpret customer data and make informed decisions on CRM initiatives
Strong copywriting skills, possessing the ability to produce engaging and persuasive content tailored to different customer segments
Exceptional communication and interpersonal skills, with the ability to collaborate effectively across departments
Results-oriented mindset with a focus on driving measurable improvements in customer retention metrics and CRM performance
Continuously seeking opportunities to innovate and improve retention strategies and CRM processes
Being well-acquainted with the gaming industry, having a passion for video games (CS ideally) would be a substantial asset
Totallyremote workfrom wherever you grind. Into coworking? We’ve got your back
Flex schedulewith no time tracking, because our goal is results
Half-year bonus.Twice a year, every mojamer receives a sweet bonus as a nod to our shared achievements