Chief Executive Officer (CEO)

We at Values Value are supporting our client — a fast-growing game startup — in the search for aCEOwith a strong marketing background.The CEO’s strategic mission is to execute the company strategy leading to an exit, by building a strong, cohesive, and compact expert team, defining and delivering a scalable product strategy, ensuring modern, data-driven marketing, and developing an efficient infrastructure for rapid, high-quality scaling.The CEO will be fully accountable for long-term value creation, sustainable growth, and operational excellence across all functions.

Define and execute the company’s long-term vision, competitive positioning, and marketing-driven growth strategy, in alignment with the Board of Directors.

Ensure achievement of financial targets and strategic objectives in both short- and long-term horizons.

Act as the public face of the company, building its reputation and developing relationships with key stakeholders, board members, and strategic partners.

Continuously analyze market trends and competitive landscape to identify growth opportunities and strategic risks.

Lead the systemic integration of AI across core business functions — marketing, analytics, product development, and game production — to accelerate time-to-market while maintaining a compact, high-performance organization.

Provide final approval of operational plans prepared by the executive leadership team.

Participate in shaping and approve the overall product strategy and development standards.

Approve KPIs, ROI benchmarks, and make final decisions on project launches.

Ensure scalability of product and production processes.

Drive AI adoption across the full product lifecycle — from concept and production to monetization and live operations — with a strong focus on financial outcomes.

Define the strategic direction of analytics and business intelligence.

Implement high-quality data standards and AI-powered forecasting tools to support executive decision-making.

Build a robust analytics infrastructure ensuring transparency, accuracy, and real-time visibility of all key business metrics.

Define, approve, and personally own the marketing strategy and growth model.

Ensure efficient performance marketing operations, including traffic acquisition, creative production, and collaboration with freelance and external production resources.

Drive the implementation of AI-based solutions for predictive analytics, campaign personalization, and continuous ROI optimization.

Maintain a strong hands-on understanding of marketing economics, funnels, creatives, and scaling mechanics.

Prior hands-on marketing leadership experience is a mandatory requirement for this role.

Build, lead, and develop a strong executive team, ensuring fast onboarding, motivation, accountability, and results.