YouTube Content Strategist & Scriptwriter

ABOUT THE COMPANY Since 2014, we’ve helped landowners up and down the country to get the most out of their renewable energy site. Using our industry expertise and data technology, we work to develop bespoke solutions for your renewable projects.

At Lumify Energy, our job is to help you nurture and enhance your existing relationships while simplifying the renewable payments and management process. We’re driven by helping you fulfil your energy goals. That’s why we’re increasing transparency in the renewables sector to fully equip you to manage your project and maximise your income.

Whether it’s helping to sustain and develop your projects, offering our technology to monitor your site’s performance and providing detailed analysis on your project’s impact on the environment, we’re here to support you on your journey. JOB SUMMARY Job OverviewWe are looking for a YouTube Content Strategist & Scriptwriter to shape persuasive, high-performing video content that supports our marketing goals, strengthens our brand, and helps us communicate complex ideas clearly.This role is responsible for turning a wide range of source material — including blogs, technical input, voice notes, internal knowledge, and existing content — into strong YouTube narratives and scripts that are engaging, commercially effective, and aligned with our messaging.This is not a basic scriptwriting role. We need someone who can identify the right angle, simplify complexity, understand what matters to the audience, and write scripts that are both informative and persuasive. You will help us create YouTube content that builds trust, holds attention, and drives the viewer toward a clear takeaway or action.You will work closely with subject matter experts, content leads, video editors, and the wider marketing team to ensure our YouTube content is strategically sound, easy to produce, and consistent in how it represents our brand. RESPONSIBILITIES Key ResponsibilitiesContent Strategy & Narrative DevelopmentDevelop clear, compelling YouTube content angles from blogs, technical information, voice notes, internal briefs, and other source materialsIdentify the strongest message, hook, and narrative structure for each videoReshape written or technical content into video-first concepts rather than simply repurposing blog copyDistil large amounts of information into a simple, logical, audience-friendly narrativeEnsure every video has a clear purpose, strong point of view, and an intentional audience outcomeScriptwritingWrite persuasive, high-quality YouTube scripts for marketing, educational, explainer, and thought leadership contentCreate scripts that are structured for attention, retention, clarity, and conversionWrite strong openings and hooks that capture interest quicklyTranslate complex or technical topics into accessible, engaging spoken contentRemove unnecessary SEO language, FAQ sections, repetition, and blog-specific structures that do not work for videoWrite with spoken delivery in m