Optimise Health Coaching Academy Website

Budget: £18 - £36/hr

I need a fresh, expert eye on the Health Coaching Academy site so it performs at its absolute best. My first priority is user experience: I want visitors to move through the pages intuitively, find what they need quickly, and enjoy a fully responsive experience on mobile as well as desktop. Ease of navigation and smooth mobile rendering have to be flawless before we tackle anything else.

You will start by auditing current UX, using the limited analytics I already have plus your own testing tools (Google Analytics, Hotjar, Lighthouse or similar). From there, translate findings into concrete, data-backed recommendations and implement the changes that will have the biggest impact on engagement and completion of key actions.

Once the core UX issues are resolved, I want to fold in the wider optimisation work—SEO, page-speed tuning, conversion tweaks, and content refinement. Feel free to surface quick wins along the way; however, the user journey must remain the guiding thread throughout the project.

Deliverables • Initial UX audit report highlighting navigation pain points and mobile issues • Action plan with prioritised fixes, owner, and timeline • Implemented improvements, tested across major browsers and devices • Post-implementation snapshot showing uplift in key metrics (bounce rate, time on page, conversions)

Acceptance criteria • Main user flows complete in three clicks or fewer • Mobile pages reach a minimum 90/100 on Google Lighthouse for performance and accessibility • Documented uplift in at least two engagement metrics within four weeks of release

If this sounds like your area of expertise, tell me how you would approach the audit and the first set of UX fixes. Please also provide your indicative fees/a quotation.