Local SEO for Painting Website

My goal is simple: when someone in my city types “painting” into Google, I want my site to sit at the very top of the results. The site currently has no SEO work behind it, so you’ll be starting with a clean slate and full control over the strategy.

Scope of work I’m focused exclusively on Google and on winning the local map pack as well as the organic listings. You’ll need to handle the entire local SEO process—from a technical audit and on-page optimisation through to Google Business Profile set-up, citation building, content tweaks, and ongoing authority growth. Because there’s no legacy SEO, I also expect proper tracking to be put in place (Google Analytics, Search Console, and call tracking if you think it’s worthwhile) so we can see movement clearly.

Key deliverables • Full site and competitor audit with a concise action plan • On-page optimisation for the primary “painting” keyword and logical supporting terms • Google Business Profile creation/optimisation and NAP-consistent local citations • Quality local backlinks or outreach initiatives to build authority • Monthly progress report highlighting rankings, traffic, and next-step recommendations

Please outline your proposed timeline, the tools you rely on (e.g., Ahrefs, SEMrush, Screaming Frog, BrightLocal), and a quick case study or result from a similar local campaign if you have one. I’m looking for someone who can take ownership, keep me updated in plain language, and adjust tactics as the campaign evolves. Budget: AUD 250–750 Skills: Internet Marketing, SEO, Link Building, Marketing, Google Analytics, Content Marketing, Keyword Research, Competitor Analysis