Playful Pastel Logo for Toki

My online accessories shop, Toki Vibes, needs a fresh logo that captures its girly, upbeat spirit. I picture a fun, playful word-mark built around soft pastel red tones that instantly feel friendly and light. Because I sell many different kinds of accessories, I prefer to keep the mark purely text based; no extra icons or symbols that could pigeonhole the brand. Creative lettering, subtle ligatures, or whimsical touches inside the typography are more than welcome as long as the name remains clear at any size.

The design should look crisp on web, social posts, print packaging, and tiny favicon scale. Please balance personality with readability and make sure colour values remain consistent across RGB, CMYK, and HEX.

Deliverables • Primary word-mark in vector (AI, PDF, SVG) • Web-ready PNGs with transparent background • One full-colour version plus a single-colour version for stamping/embossing • Brief style guide noting colours and any recommended type pairings

I’m happy to answer quick questions during your creative process and will provide prompt feedback on early drafts so we can land on the perfect pastel Toki Vibes logo. Budget: USD 10–30 Skills: Graphic Design, Logo Design, Photoshop, Illustrator, Branding, Typography, Adobe Illustrator, Vector Design