Freelance WordPress + WooCommerce Developer Needed for Inkfolk.in (Print-on-Demand Store)

Project Overview

We are building Inkfolk.in, a modern, youth-focused Print-on-Demand (POD) dropshipping brand in India. The objective is to create a visually strong, high-performance, and scalable eCommerce website that delivers a premium brand experience.

This is not a basic WooCommerce store. The goal is to build a brand-first, conversion-focused website similar to leading D2C brands.

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Key Objectives

• Build a high-performance WordPress + WooCommerce website
• Ensure mobile-first, intuitive user experience
• Enable custom design ordering workflow for POD
• Create a high-converting storefront
• Maintain scalable and clean architecture

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Scope of Work

1. Website Development

• Develop website using WordPress and WooCommerce

• Use a lightweight, performance-focused stack (avoid bloated themes)

• Preferred setup:

• Elementor (optimized) or Gutenberg-based build

• Custom theme preferred, or lightweight theme like Astra or Hello

• Fully responsive (mobile-first approach)

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2. UI/UX Implementation

• Modern youth/streetwear design aesthetic
• Smooth but lightweight animations
• Clean typography and layout
• Conversion-focused product pages

Required pages:

• Homepage (brand storytelling + featured products)
• Shop / Collection pages
• Product pages
• Custom Design Upload page
• About page
• Cart and Checkout
• Thank You page

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3. Performance Optimization

• Target metrics:

• Google PageSpeed score above 90 (mobile and desktop)

• Load time under 2 seconds

• Implement:

• Lazy loading

• WebP image optimization

• CDN integration

• Minimal plugins

• Clean code structure

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4. SEO Optimization

• On-page SEO setup:

• Proper heading hierarchy

• Meta tags

• Schema markup

• Technical SEO:

• Fast loading

• Clean URLs

• Sitemap and indexing setup

• Website should be search-engine ready from launch

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5. Print-on-Demand Integration

We use Qikink as our POD supplier.

Responsibilities:

• Integrate WooCommerce with Qikink
• Ensure proper order sync and product sync
• Enable automated fulfillment

Preferred:

• Ability to implement workflow for user-uploaded designs
• Pass design files with orders to Qikink
• Proper order tagging and processing

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6. Custom Design Feature

• Allow users to upload their own designs
• Optional preview functionality
• Automatically attach design files to order
• Ensure a clean and intuitive user experience

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7. Conversion Optimization

• Sticky Add-to-Cart
• Trust badges and reviews integration
• Upsell and cross-sell functionality
• Abandoned cart setup
• Optimized checkout flow

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8. Scalability and Maintenance

• Ability to handle high traffic
• Support scaling to 1000+ products
• Clean backend for easy management
• Provide documentation for future updates

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Ideal Candidate

• Proven experience with WooCommerce and POD stores
• Strong understanding of performance optimization
• Ability to think from a brand and conversion perspective
• Experience building fast, minimal, high-performing websites
• Experience with Qikink or similar POD platforms preferred

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Deliverables

• Fully functional website
• Verified performance optimization
• SEO-ready structure
• Working POD integration
• Documentation and handover

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To Apply, Please Include

1. Portfolio (especially WooCommerce projects)
2. Examples of high-performance websites (PageSpeed 90+)
3. Experience with POD platforms
4. Proposed tech stack
5. Estimated timeline
6. Quote (fixed or milestone-based)

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Timeline

Expected completion: 2 to 4 weeks

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Budget

Flexible based on expertise

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Important Note

This is a long-term project. High-quality work may lead to continued collaboration for future upgrades and scaling.

We are looking for a developer who can act as a reliable technical partner, not just execute tasks.

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Apply with relevant experience and details. Budget: INR 1500–12500 Skills: SEO, WordPress, eCommerce, Conversion Rate Optimization, WooCommerce, Web Development, Elementor