Sales Development Representative

Job Title: Sales Development Representative Role Purpose: The Sales Development Representative is responsible for generating qualified sales opportunities by identifying, contacting, and qualifying prospects. The role focuses on pipeline creation, not closing. Key Responsibilities: Prospect and qualify outbound and inbound leads via calls, email, and LinkedIn. Conduct discovery conversations to assess fit, needs, and buying intent. Schedule qualified meetings for Account Executives / Sales Managers. Maintain accurate and up-to-date records in the CRM. Meet or exceed daily activity targets (calls, emails, connections). Achieve monthly and quarterly SQL / meeting targets. Follow defined scripts, messaging, and qualification frameworks. Collaborate with sales and marketing to improve lead quality and conversion. Performance Metrics (Non-Negotiable): Number of qualified meetings (SQLs). Conversion rate: lead → meeting. Activity volume (calls, emails, touchpoints). Show-up rate for booked meetings. CRM data accuracy and hygiene.