PPC Manager (Gambling)

Requirements:

• 2+ years of experience as a PPC Manager in Gambling niche
• Proven record of active campaign launches with successful cases in the last 6 months (ROI 40%+)
• Hands-on experience with various campaign types (Search, Performance Max, Demand Gen)
• Practical experience managing large advertising budgets
• Knowledge of working with anti-detect browsers, trackers, spy services
• Responsibility
• Attention to detail
• Ability to generate new ideas and approaches
• Proactiveness

Responsibilities:

• Plan, launch, optimize, and scale advertising campaigns.
• Maintain accurate reporting and performance tracking for all managed accounts
• Monitor industry trends and algorithm updates, ensuring quick adaptation and implementation of new campaign strategies
• Creating Technical Tasks for the development team to build websites.
• Conduct market research and competitor analysis to identify new opportunities, topics for white pages, and potential GEOs for launch
• Testing new approaches to campaign launches: GEOs, keywords, and optimization strategies.