SoftoriaEurope

Product Marketing Manager

Description

About the project: DataImpulse is a global proxy service provider serving over 147,000 customers worldwide. We offer residential, mobile, and datacenter proxies starting at $1/GB — one of the most competitive rates on the market. We are scaling fast and looking for a Product Marketing Manager — a confident player with significant product experience ready to take ownership of positioning and growth metrics.

Responsibilities: Develop and maintain the messaging framework across 6 key ICP segments. Create and optimize landing pages, case studies, and comparison pages for each use-case (managing copy, design, and core messaging). Conduct competitive intelligence: competitor monitoring, building battle cards, and reporting. Produce funnel content: onboarding guides, email nurture sequences, and use-case driven content. Support GTM launches for new features, new GEOs, and new acquisition channels. Implement LLM content optimization based on company playbooks and use AI to automate routine processes. Analyze performance: tracking conversion by segment and conducting A/B tests for messaging. Requirements: 3+ years of experience. English - Upper-Intermediate (B2) - Advanced (C1). Proficiency in Google Analytics, Google Search Console, CRM (HubSpot or equivalent), and Ahrefs/SEMrush. Basic skills in Figma, Google Workspace, Notion, Claude/ChatGPT, or similar tools. Understanding of the proxy/data infrastructure market is a significant plus. Strong analytical mindset and a data-driven approach to marketing. We offer: Flexible working hours and a remote or hybrid work format. Official employment, paid vacations, and sick leaves. Performance bonuses tied to pipeline results. Dedicated budget for learning and professional development. A growing marketing team with a strong data-driven culture.

Skills

AIFigmaNotionLLM

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