Middle User Acquisition Manager

EveryDoggy - сontent-driven iOS & Android apps for dog training and behavior. We develop only our own mobile applications that help dog parents train their pets and live a happy life together.

We are looking for a Middle User Acquisition Manager to join our team Requirements: At least 1 year of experience in performance marketing on Meta with web funnels; Strong, proven track record of managing hundreds of thousands in ad spend with positive eROI; Experience in Tier 1 markets, in a fast-paced and dynamic environment; Analytical skills that turn dashboard data into actions; Ability to work autonomously; Result-oriented and a team player; Comfortable in a remote environment; Proficient in English for discussing professional topics; Bonus Skills: Experience with the MMP AppsFlyer and in mobile app marketing; Experience with other channels like TikTok, Pinterest, etc. Skills in optimizing and automating routine tasks; Responsibilities: Test, optimize, and scale marketing campaigns in Meta Ads to achieve the project’s business goals; Continuously explore new approaches to user acquisition and run experiments to improve the LTV/CAC balance; Leverage dashboard analytics to identify growth opportunities and drive the project toward profitability; Collaborate with creative and product teams to improve conversion rates across marketing funnels; Test and scale new paid channels like TikTok, Pinterest etc