Innovation SystemsRemote

Video and Motion Designer

Project-Based

Description

We are seeking a Video & Motion Designer to support us with professional, conversion-focused creative assets for landing pages, emails, and other marketing campaigns. This role is essential for ensuring consistent, high-quality visuals that strengthen brand presence and directly contribute to lead generation and client engagement.

Role Overview This is a combined creative role — video is your primary focus, but you will also produce supporting static creatives (ad banners, thumbnails, social graphics) to ensure campaign-ready visual consistency across both brands. You will own the full short-form video pipeline: concept, source footage, edit, motion graphics, captions, and platform optimization. The key focus is on high-conversion, scroll-stopping content for Instagram Reels, TikTok, YouTube Shorts, LinkedIn, and paid ad placements on Meta and Google.

Key Responsibilities Short-Form Video (Primary Focus) Produce short-form videos (15–90 sec) for Instagram Reels, TikTok, YouTube Shorts, and LinkedIn, tailored to each platform's format and audience. Create video ad creatives for paid campaigns on Meta (Facebook/Instagram) and Google, optimized for performance and conversion. Edit raw footage, add motion graphics, captions, transitions, and sound design to produce polished, brand-consistent outputs. Develop hooks, pacing, and storytelling structures that maximize watch time and engagement. Adapt and repurpose video content across multiple formats and aspect ratios (9:16, 1:1, 16:9). Stay current with short-form video trends, platform algorithm changes, and viral content formats.

Static Creatives (Supporting) Design supporting visual assets: ad banners, social graphics, thumbnails, and campaign imagery for paid and organic marketing. Ensure visual consistency with brand guidelines across both Tree Doctors and ArboStar while adapting tone for each audience. Collaborate with the marketing team, copywriters, and PPC/SEO specialists to align creatives with campaign goals.

Workflow & Delivery Deliver final assets with fast turnaround times and minimal revision cycles. Manage your own creative pipeline — from briefing to final delivery — with minimal oversight. Organize and maintain an asset library of templates, footage, and creative elements.

Qualifications & Skills 2+ years of experience in video production and motion design for digital marketing (agency, in-house, or freelance). Basic sound design or music editing skills. Strong portfolio showcasing short-form video content, motion graphics, and ad creatives — include platform-native examples (Reels, TikToks, YouTube Shorts). Proficiency with Adobe Premiere Pro and After Effects; DaVinci Resolve is a plus. Experience with Adobe Creative Suite (Photoshop, Illustrator) or Figma/Canva for static asset production. Solid understanding of platform-specific video specs and best practices across Instagram, TikTok, YouTube, LinkedIn, Meta Ads, and Google Ads. Strong sense of pacing, visual storytelling, and performance-driven creative (hook writing, CTA placement, thumb-stopping visuals). Ability to work independently, manage multiple projects simultaneously, and deliver to deadlines. English proficiency at B2 level or higher. Familiarity with AI-powered video or content tools (Runway, CapCut, ElevenLabs, etc.).

Nice to Have Experience with motion graphics templates (MOGRT) or Lottie animations. Previous work supporting SaaS or tech startups. Basic sound design or music editing skills. Experience with UGC-style or documentary-style content production.

What We Offer Competitive salary Fully remote work with a fixed schedule aligned with Ukrainian time zone (14:00–22:00) or 7 AM

  • 3 PM (EDT). Paid vacation (10 days). Opportunity to work across two fast-growing brands (Tree Doctors & ArboStar). Direct impact on company growth through measurable marketing performance. Access to professional courses, training, and corporate English lessons.

Skills

FigmaAI

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