Senior VIP Manager
Description
BettingJobs are working with a well-established online crypto casino who are looking to add a Senior VIP Manager to join their team based remotely. Responsibilities:
- Own the VIP portfolio with responsibility for revenue, retention, LTV, and incentive efficiency.
- Continuously monitor high-value player activity to identify opportunities and risks early.
- Act proactively on behavioural signals to protect and grow portfolio value.
- Define and manage VIP segmentation, tiers, benefits, and exposure.
- Make fast, commercially sound decisions on rewards, limits, bespoke offers, and re-engagement strategies.
- Translate portfolio insights into a long-term, cross-product VIP strategy.
- Maintain a sharp understanding of competitor VIP propositions and evolving player expectations.
- Ensure the VIP offering remains clearly differentiated, credible, and desirable at the top end of the market.
- Work closely with CRM, product, social, acquisition, partnerships, and brand contacts to actively grow the VIP portfolio.
- Ensure VIP benefits, experiences, and value propositions are visible and well positioned across channels.
- Proactively support VIP onboarding through marketing initiatives and partnerships.
- (Co-)manage the VIP X account as an always-on acquisition and relationship channel, onboarding new VIPs, engaging existing ones, and showcasing the VIP proposition publicly.
- Convert partnerships and sponsorships into tangible, exclusive VIP value.
- Design high-impact, time-sensitive VIP experiences that reinforce loyalty, status, and differentiation.
- Provide direction and oversight to Junior VIP Managers with clear standards and accountability.
- Set expectations for proactive engagement, responsiveness, and portfolio discipline.
- Remain hands-on where portfolio value, exposure, or risk requires direct involvement. Requirements:
- 5+ years' experience managing high-value customer portfolios within iGaming, betting, fintech, trading, or comparable environments.
- Strong analytical capability combined with a proactive, commercial mindset.
- Confidence making fast, high-impact decisions in always-on environments.
- Experience working cross-functionally with marketing, CRM, product, and partnerships.
- Clear understanding of competitive VIP landscapes and modern high-value player behaviour.
Consultant
Cole Clark
Recruitment Consultant
7485 346 106) Reference number: 1318819 Profession:Company: Betting JobsDate posted: 12th Feb, 2026