Product Stockholm Hybrid

Growth Manager (B2B SaaS)

Join the Bambuser journey leading the industry in reshaping commerce. Be part of a passionate all-star team in pursuit of reimagining the future of retail!

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We're changing how people shop online.

Video Commerce emerged in 2020 and has since become the most powerful way for brands to engage, inspire and convert consumers. We’re leading that transformation by partnering with some of the world’s most influential brands to make e-shopping come alive through video: interactive, expressive, and story-driven.

People no longer want to browse a static grid of products. They want to see, ask, interact, connect, and buy because the experience leaves no doubt.

About the role

We’re building the future of video commerce, and this role is central to how Bambuser evolves its go-to-market.

This role sits in the high-impact space between product, marketing, data, and revenue. Your mission is to discover, test, and validate the growth strategies and funnels that can drive revenue across both self-serve subscription and enterprise/demo motions.

You’ll run frequent, low-cost, iterative experiments across the full journey to identify what works, kill what doesn’t, and turn winning approaches into repeatable, scalable workflows.

You are accountable for revenue impact and ROI, and will execute and ship experiments end-to-end, pulling in Product, Engineering, Marketing, or Sales as needed to move fast and maximize learning.

This role is accountable for turning demand into qualified intent and pipeline. You will not own sales execution, demo delivery, or events.

The Challenge

Our customer acquisition cost is too high. Simply scaling paid advertising won't solve this - we need to discover new, more efficient ways to reach and convert our ideal customers.

This role is about discovery, not optimization. We don't know exactly which channels, tactics, or strategies will work best for Bambuser yet. Your job is to figure that out through rapid, low-cost experimentation.

We need someone who:

• Thinks creatively about acquisition - goes beyond the obvious paid channels to find unconventional, cost-effective approaches
• Executes experiments themselves - ships tests quickly without waiting for long handoffs
• Is technical enough to scale what works - connects systems, sets up automation, and turns winning experiments into repeatable processes
• Kills what doesn't work fast - measures ruthlessly and moves on from failed experiments

You'll test many approaches. Many will fail. That's expected. Your success is measured by how quickly you can identify what works, prove its economics, and turn it into something scalable.

What You Will Own

1. Growth Strategy & Experimentation

Growth at Bambuser is not a single lever, it’s a system to be discovered, tested, and continuously refined. You own how that system evolves.

This includes discovering, testing, and validating new growth strategies, funnels, and revenue-driving motions across both self-serve subscription and enterprise/demo revenue.

You will:

• Own the full growth journey:
• visitor → trial / lead
• trial / lead → subscription / booked demo
• subscription / demo → opportunity (in collaboration with Sales)
• Design, prioritize, execute and ship growth experiments across product, marketing, lifecycle, and acquisition
• Experiment across all growth levers, including generating SEO & GEO optimized content, paid and organic acquisition, partnerships, onboarding,lifecycle messaging and new ideas.
• Define hypotheses, success metrics, and economic thresholds for every experiment
• Maintain a clear experiment backlog, learning cadence, and decision log
• Once a growth strategy or channel is proven, define the workflows, tooling, documentation, and handoff required for long-term scaling by Marketing, RevOps, Product or Sales.
• Setup automation and tracking tools to achieve an efficient and automated growth system.

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2. Key Execution Areas

Depending on what experiments prove most promising, your work will likely span:

Acquisition & Channel Testing

• Testing new channels to drive qualified traffic (paid, organic, partnerships, creative outreach)
• Experimenting with SEO and content approaches for discoverability
• Testing landing page and conversion path variations

Demo-Led Motion

• Testing "Book a Demo" flows, CTAs, forms, and messaging
• Experimenting with demo booking approaches across channels (web, paid, product)
• Working with Sales and RevOps on demo quality, attribution, and follow-up

Product-Led Motion

• Testing onboarding flows, activation triggers, and time-to-value
• Experimenting with trial → paid and trial → demo conversion paths
• Connecting product usage signals to revenue intent

Copy & Messaging

• Writing and testing conversion-focu